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Google Adword (PPC)

1. Search Engine Optimization [SEO]

  • What is search engine?
  • How to work search engine?
  • What is seo?
  • What is traffic & Type (Free, Pad, SMO)
  • What is Keyword?
  • Type of Keyword
  • Keyword Stuffing?
  • Google Keyword Planer tool (GKPT)
  • How to Used GKPT

 

2. On page optimization

  • Keyword optimization.
  • Content Optimization.
  • Image Optimization
  • ALT Tag Optimization.
  • Internal Link
  • HTML Tag
  • RSS optimization
  • Sitemap Optimization
  • Robots Optimization

 

3. Google Webmaster Tool

  • What is Webmaster?
  • Webmaster Use.
  • How to add Web site.
  • How to check error.
  • How to Check Back link.

 

4. Google Analytics Tool

  • What is Analytics?
  • How to Work & Used.
  • How to Setup Acc.
  • How to Setup Goals.
  • Type of Goals.
  • What is Bounce rate?
  • Monitoring Traffic Sources.
  • Who to connect Ad word Acc. To analytics.

 

5. SEO Off page Optimization.

  • What is link building?
  • Type of link Building.
  • What is Back link.
  • Type of back link.
  • What is Page Ranking?
  • How to submit Directory, SBM, Classified, Article , Blog, Press Release etc.
  • How to write a content for Blog, Article , Classified etc
  • Google Local Listing.
  • H Card
  • SEO Tools.
  • How to check ranking & Create Report.
  • What is panda Algorithm?
  • What is Penguin Algorithm?

 

6. Social Media Marketing

  • What is Social Media?
  • SMO website.
  • What used SMO
  • How to increase vaster by SMO
  • How to generate business by SMO.

 

7. Facebook Marketing

  • FB Profile Page & Group
  • How to create FB Page.
  • How to upload Content & Image.
  • How to create Note & Event.
  • How to add Plugins.
  • How to engagement Vaster.
  • How to crate Fb Pad Ads.
  • Create FB Campaign , Set targeting
  • Payment Module – CPC
  • Setting up conversion Tracking.
  • Power Editor tool.
  • Understanding # tags.

 

8. Linked In Marketing

  • What is Linkedin?
  • Create Profile.
  • Create Company page.
  • Create Group.
  • How to content & image post.
  • How to engagement Vaster.
  • Page Ads.

 

9. Twitter Marketing.

  • Understanding Twitter.
  • How to create Acc.
  • How to create company page.
  • Advertising on twitter.
  • What is different Followers (me follow) & Following (you).
  • How to connect Website.

 

10. Video Marketing

  • How to Create Acc.
  • Create video Campaign
  • Importance of video Marketing
  • Benefit of video marketing.
  • Upload Video & marketing.
  • You tube Analytics.
  • How to earn money by YTV .
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